All posts tagged media

Express News Facebook Page – Disrespectful!

Well apart from the disrespect and the most stupidest things being done by the media (news channels) to generate more GRPs/TRPs for their respective channels through sensationalization, this post is about something completely different that I encountered today.

With the expansion of social media (especially Facebook), many companies and brands have been jumping on to making and managing their Facebook Page in order to stay connected to their audiences/consumers. Similarly I had been a fan of the Express News fan page on Facebook and I was shocked as I saw a picture shared by the people managing the Express News page. Depending on the type of brand/company, the stance of the etiquettes can vary. Like for example, the Facebook page of AXE Effect, will have a completely different way of communicating with their customers as compared to Pepsi Cola, or maybe a Bank.

I really don’t know what to call it as I am out of words. Take a look at it yourself and tell me what do you think. Express News Facebook page shared the following photo today:

Why don’t you have a closer look?

girl dragged

I am not sure about you guys, but at least I don’t expect a News Channel to behave in a disrespectful way towards anyone. Even if it is for fun. It is not a fun group managed by unprofessional people, and this is not the only way to engage the consumers by sharing irrelevant and dis-respectful photos and videos. Maybe I am being over critical, but I still don’t feel this is right.

I just thought I’d share. Check it out for your own self: http://www.facebook.com/ExpressNews1

I Won The HP Mini Netbook by HP Pakistan!!

I am very pleased to announce today that I won a HP Mini Netbook from HP Pakistan 2 days back. This came as a prize for attending and winning the HP bloggers meetup. I was extremely excited and couldn’t believe it then. Even till now I am in a state of shock and surprise. I am extremely thankful to HP for selecting me as one of the bloggers they considered. Its a white HP Mini 110-1121TU Model and has the following features:

  • Intel Atom N280 Processor (1.66 GHz)
  • 160GB (5400 RPM) Hard Drive
  • 1024MB DDR2 SDRAM (1Dimm)
  • Webcam
  • 10.1″ Diagonal WSVGA Anti-Glare Widescreen Display
  • Intel Graphics Media Accelerator 950 with shared graphics memory
  • 802.11 b/g WLAN & Bluetooth
  • 5-in-1 Digital Media Reader
  • 3-cell Lithium – Ion Battery

Its a very light weight machine and I am seriously loving it. The best feature about these new HP Netbooks, is that we can go online without even starting Windows. I am extremely thankful to Faraz Noorani, the Channel Marketing Manager from HP and Khumar from Xenith PR for contacting me regarding this. The funny part was that I was talking to them in a pre-scheduled meeting and till the last moment I never knew I won it. And when I found this out, I was extremely excited and overwhelmed! Its been 2 days and I still cant get over the excitement level…  =P

I am still exploring this beautiful machine by HP with amazing art by the artist Tord Boontje; will post how it is in a few days time. Till then .. Adious!

Back After 4 Damn Months?!!

Hey Guys,

Finally after 4 months, I am reviving my digital notebook yet AGAIN… I know its really stupid to do that, and I have no real excuses apart from the fact that I had been up to several things lately. Though I know I’ve just lost it now, cause I have not been writing anything here lately, but that does not mean I have been hibernating all that time.

Have made pretty decent progress in all that time, and following is a list to update you guys with whatever I have been doing:

  • Had been working on launching PakMediaBlog. Well to be honest, this was the main reason that took up majority of my time and I couldn’t get back here to writing about whatever I have been up to. It is a media blog for Pakistan (my country), where I am happy to have several contributors who write about topics related to Marketing, Advertising, Media as well as a lot of random issues. Its growing and getting noticed further, which is encouraging for me. If you wish to check it out please click here!
  • I’ve also been lucky to get a start to a teaching career. People who knew me from always could never have thought I could speak in public, but this is transition guys … I’m glad I’m over my biggest fear and have moved on.. FINALLY! Yes.. If you would have asked me 4 months ago what are my weaknesses… the only thing I felt I was weak in was public speaking and presentations. I’m also glad to get a good creative bunch of students both in the summer semester as well as the fall semester, which makes the sessions more interesting. Will keep you posted on the progress.
  • I’ve also been up to launching a few more websites, as I have been learning more and more about how dot com business work out. Although they are still in the pipeline, but will be out soon.
  • I had also been working on the concept of “brand blogging,” but the problem is that none of the marketing teams in this country (Pakistan) understand the true essence of blogging. I’m not going to tell you the full details of what has been happening .. but for GOD’s sake blogging cannot be planted .. and PUHLEEASEEEEEE.. can you please maintain the difference between blogging and SPAMMING? Its just LAME .. and no one likes it!! ..

Well that’s more or less about what has been happening at my end lately. And all of this does not mean I am disconnected with my first love. No I’m not talking about a ‘hot chick’ here, I’m talking about Arsenal FC.. a team which is just plain amazing (shoo ManU & Chelsea fans!) … I had been criticizing them during the end of the last season .. because it hurts to see them lose.. but .. Wenger is the man as always .. and he has put together a good team.. I just hope this team keeps on going as it is .. they have given us a GREAT start ..

Au Revoir!

SW